Vice President Marketing in Charlotte, NC at ACN Jobs

The VP of Marketing will provide Strategic Marketing leadership while coordinating and participating in the development of marketing initiatives. The VP of Marketing will develop a team and foster a collaborative and growth-oriented marketing culture within the company by working alongside senior leaders and departments in our North America region. The position will focus on direct sellers’ needs and materials while working on a fast paced environment with shifting priorities. 

Supervisory Responsibilities:

• In conjunction and with HR, Recruits, interviews, hires, and trains direct reports.
• Manage direct reports and extended reports within the Marketing department.
• Oversees the daily workflow of the Marketing department.
• Provides constructive and timely performance evaluations.
• Handles discipline and termination of employees in accordance with company policy.

Key Responsibilities:

Strategic Leadership: Develop and lead the overall marketing strategy to establish ACN Communications as the foremost solution in the Direct Sales market and economy within North America.

Brand and Demand Generation: Elevate brand awareness, drive customer acquisition, and optimize multi-channel campaigns to create the highest level of effective and efficient marketing approach within the direct selling market.

Team Development and Collaboration: Build and lead a high-performing marketing team, fostering collaboration across departments to align marketing efforts with company goals.

Additional Detailed Responsibilities:

• Analyzes target market information to identify and recommend effective marketing approaches.
• Identifies new market segments that will benefit from company products.
• Prepares effective advertising campaigns based on market research.
• Maintains knowledge of emerging products and services.
• Collaborates with other senior executives to develop growth plans for the organization.
• Forecasts, drafts, implements, and oversees the department’s operating budget.
• Attending North America Corporate Events. Marketing VP is expected to be onsite at these events and support the Marketing team as needed. 2025 is projected to have two events, planned in March and September.
• Performs other related duties as assigned.

Required Qualifications:

• Experience leading a Network Marketing Department
• Proven Success with Digital Marketing campaigns and strategies
• Excellent verbal and written communication skills.
• Experience with CRM software tools preferred.
• Understanding of SEO & analytics preferred.
• Ability to work in an extremely fast-paced landscape and drive an unprecedented marketing impact.
• Agreeable to working directly with company owners and board members.
• Thorough understanding of the Direct Selling market and its developments.
• Thorough understanding of marketing strategies and practices.
• Excellent interpersonal and customer service skills.
• Excellent organizational skills and attention to detail.
• Strong analytical and problem-solving skills.
• Strong supervisory and leadership skills.
• Proficiency with Microsoft Office Suite (Word, Adobe, PPT, Excel) required.

Education and Experience:

• Bachelor’s degree in business administration, Marketing, or related field required.
• At least five years of experience in marketing in a Director or Executive level role with proven success in career progression in the marketing field, and managing a multi-million dollar budget where long-range planning is required.

Physical Requirements:

Reasonable accommodations will be provided to enable individuals with disabilities to perform essential functions on a case-by-case basis.

• To perform this job successfully, the individual must be able to perform each essential duty satisfactorily.
• The physical demands described here are representative of those indicative of a typical corporate office. environment. This includes prolonged periods of sitting at a desk and working on a computer.
• Required to stand periodically; walk, hear, listen, talk, and visually see.
• Use hands to finger, handle, or feel; the ability to reach with hands and arm.
• The ability to lift up to 15 pounds at times.

Security Training Requirement

Please be aware that this position requires successful candidates to complete mandatory security training during their onboarding process. Security training is essential to our commitment to maintaining a secure work environment, protecting sensitive information, and ensuring the safety of our personnel. The specifics of the required security training will be communicated during the onboarding process. If you are prepared to fulfill this training requirement and are enthusiastic about contributing to our organization's security culture, we invite you to apply for this position.

Federal and State Disclaimer

ACN is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. ACN observes the Workers Fairness Act in South Carolina, protecting employees and applicants for employment with medical needs arising from pregnancy, childbirth or medical conditions related to pregnancy or childbirth This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.

We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.